Blythe Alpern is a copywriter and the founder of Wordwoman Creative, where she crafts copy for CPG, beauty, and lifestyle founders that makes their audience stop, stay, engage, and buy again & again. With over twenty years of experience, much of it honed in the agency world, she's worked on everything from brand launches and campaigns to websites and email newsletters for some of the world's most recognizable brands. She launched Wordwoman Creative in 2021 to bring the experience, skills, and knowledge she acquired in the agency world to the founders who need it most.
Blythe specializes in website copy, email and newsletter copy, blog content, and brand strategy sessions that help founders get clear on their voice, messaging, and advertising strategy. Her goal is to help her clients grow their brands while also fostering long-lasting relationships with their audience. When she's not writing, you can find her talking about life as a GenXer on her podcast, The GenX Experience, or exploring Atlanta with her rescue pup, Buster.
