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Talie Knutson is the founder of With Heart Marketing, a heart-centered brand marketing consultancy that helps health and wellness brands clarify their message, strengthen their positioning, and build trust with the people they serve. Her work helps founders move beyond scattered marketing and into a clearer, more aligned brand foundation rooted in authenticity, consistency, and meaningful connection. Before founding With Heart Marketing, Talie spent more than 15 years developing brand and marketing strategies for companies including Disney, Princess Cruises, MTV, and Jada Toys. That experience now informs The With Heart Approach™, her signature framework that helps health and wellness founders uncover the heart of their brand and translate it into clear messaging, aligned marketing, and meaningful connection. Talie’s work is also shaped by her own personal journey.
After the loss of her parents, she experienced a profound period of reflection and growth that helped her reconnect with her heart, her purpose, and who she truly is. That clarity changed her life and became the inspiration behind her work with brands. Today, her passion for health, healing, motherhood, and holistic well-being informs how she helps health and wellness founders build brands with more authenticity, trust, and heart.
How to Actually Read Your P&L (And What to Look For)
A practical guide to turning your profit and loss statement into a real decision-making tool.
What I'd Tell My Pre-Kids Founder Self About Scaling
Growth looks different on the other side of motherhood. These founders share what they wish they'd known earlier about scaling, sustainability, and the village that makes it all possible.
The Systems That Make My Business Work as a Mom
Forget hustle culture. These mom-founders built intentional systems like time-blocked calendars to outsourced meal prep, that let them lead their businesses and show up for their families.
What Founders Really Pay Themselves at Every Stage
A transparent look at founder compensation and how it actually evolves as your business grows.
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5 Ways Community Can Be Your Greatest Visibility Strategy
Discover 5 ways community can become your most powerful visibility strategy and help women founders grow their brand, credibility, and opportunities.
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Why Your Personal Brand is Your Greatest Business Asset
Discover how personal branding can transform your business journey from Stephanie Cartin, co-founder of Socialfly and Entreprenista.
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Built Together: Mother-Daughter Duos Redefining What It Means to Scale a Business
These mother-daughter co-founder pairs are proof that some of the most powerful business partnerships start at the kitchen table.