Make Better Custom Products and Swag for Less

From simple swag to fully custom products, Wayo helps you turn any idea into physical products by combining a vetted factory network and seamless global fulfillment with Nory, our AI agent.

Use ELEAGUE to save 7% on your first production order on our website.

T&Cs: Offer valid for production orders for new users only.

Make anything, from branded merch to fully custom products.

Wayo helps growing brands create physical products that truly reflect who they are. From design to delivery, everything happens in one place – giving founders more visibility, more control, and up to 50% in cost savings. Launch faster, test new ideas, and scale what works with an easier, more efficient way to produce and deliver custom products.

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Why Entreprenista recommends
this solution

Factory Pricing

Source directly from vetted global factories, reducing costs by 30-50% without sacrificing quality.

All-in-one workflow

Design, manufacture, and deliver your products worldwide with a single integrated platform.

Make Anything

If you can dream it, we can make it – by working directly with top factories, you can create exactly what you want without limitation.

Reviews from Happy Entreprenistas

Wayo has been a wonderful partner for us as a large global company with widespread merch and shipping needs. Wayo has been able to work with us to make everything we need come to life and arrive for our teams everywhere from India to Brazil!

1/3

Ally Brown

Global Marketing and Communications Manager (Publicis Production)

Wayo is the best at making any merch idea possible. Communication is always fast, clear, and super easy throughout the whole process. They adapt quickly to every design change and handle requests with zero hassle.

1/3

Bianka Simonidesova

Product Brand Designer (Freepik)

This was our first experience partnering with Wayo to create swag for our winter conference season and we were impressed with the quality, quick turnaround, and great customer service. Looking forward to working with them for years to come!

1/3

Sandrine Guichard

Events Manager (Flexport)

A Message from Jessica Eaves Mathews, Co-Founder

As a fellow woman entrepreneur, I understand the challenges and dreams behind your business. My goal is to give you peace of mind by protecting your brand, content, and innovations—now and as technology evolves. With 30 years of legal experience, I’m here to help you navigate trademarks, copyrights, and AI law, so you can focus on growing your unique business with confidence.

A Message from Julia Xu Co-Founder

I started my career as Chief of Staff at Alibaba North America, where I got an inside look at how global sourcing actually works at scale. That experience, along with being named to Forbes 30 Under 30 and later becoming an Entreprenista 100 winner and founding member, shaped how I think about building for founders today. At the same time, I kept noticing a disconnect. While large systems were incredibly optimized, creating custom products as a founder or team was still surprisingly complicated, expensive, and slow. Whether it was for an event, a launch, or just getting something tangible into customers’ hands, the process felt fragmented and hard to navigate. That gap is what led me to start Wayo. We’re building a more direct and transparent way for modern brands, companies, and creators to design, source, and deliver products – removing the layers that have made this process unnecessarily complex for so long.