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Let’s talk fur. Not the mink coat kind of fur. It’s high time that pubic hair gets the attention it deserves. CEO Laura Schubert co-founded Fur as a force for good in the world by creating effective, clean products, and challenging outdated societal views that breed unnecessary shame and stigma around our bodies. The company offers products that hydrate skin, soften hair, and eradicate ingrowns from head to toe. Its facial-grade, vegan, cruelty-free, non-toxic ingredients are dermatologically and gynaecologically tested, and the products are now in big retailers like Ulta Beauty, Nordstrom, and Macy’s. Laura joins Socialfly Co-founder Courtney Spritzer for a conversation about her journey to success and building her company from the ground up, including why hustle was the most important ingredient for Laura in building Fur; why Laura had to find cosmetic chemists by Googling them; what the biggest challenge during year 1 had to do with finding rhythm; the battles with digital censorship; the journey from serious HR and management consultant to pubic hair expert; the importance of discipline and strategy in launching new products; the marriage-like partnership of working with your best friend, and the art of disagreeing productively; the moment that packing boxes on the floor while being pregnant made Laura and her cofounder make a big change in their business; how moms might just make better delegators and managers; and why someone always has to cry! Plus, a surprise!
Guests
Laura Schubert
Hosts
Stephanie Cartin
Stephanie Cartin is a serial entrepreneur, investor, podcast host, community builder, and a champion for women founders. She created the Entreprenista League, a community for women founders, to provide resources and support necessary at all business stages. She’s also the Co-founder of Socialfly, one of the first social media marketing agencies, as well as Entreprenista Media and Pearl Influential Capital which was recently acquired by Cherub. Stephanie has shared her journey managing her health challenges with Multiple Sclerosis, Infertility, and a complicated pregnancy and is an advocate for women going through similar challenges. Her story and businesses have been featured on the Today Show, Bloomberg and Forbes. Consider Stephanie your biggest business cheerleader.
Courtney Spritzer
Courtney Spritzer is a serial entrepreneur, angel investor, author, and community builder with a passion for creating brands and platforms that empower women to lead, grow, and thrive.
In 2012, she co-founded Socialfly, a leading social-first digital and influencer marketing agency. Over the course of a decade, she helped scale the business into an award-winning agency working with Fortune 500 brands and emerging startups, building a powerhouse team and culture along the way. In 2024, Socialfly was acquired.
In 2018, Courtney launched the Entreprenista Podcast to spotlight the stories of inspiring women founders. That passion evolved into Entreprenista Media in 2021, a media platform and community supporting women entrepreneurs at every stage of growth. She now co-leads the continued expansion of The Entreprenista League, a membership-driven community and ecosystem for founders.
As an angel investor, Courtney supports female-led and mission-driven startups aligned with her vision for a more inclusive and equitable business landscape.
She is the co-author of Like, Love, Follow: The Entreprenista’s Guide to Using Social Media to Grow Your Business (2015), a strategic guide for leveraging social platforms to drive business success.
Her work and ventures have been featured in Bloomberg, Forbes, Inc., Entrepreneur, and The New York Times. She is committed to championing visionary founders and helping build the next generation of impactful, community-driven businesses.
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