Recognition Strategy for Founders Ready to Become Known

Hearsay PR provides strategic public relations and visibility strategy for founders, creatives, and experts who want earned media, clear positioning, and long-term credibility.

Book a Complimentary Recognition Strategy Call to learn the positioning gaps limiting your visibility and authority.

PR Strategy Session for Founders Ready to Be Recognized

Hearsay helps founders, experts, and industry leaders become easier to understand, easier to remember, and harder to overlook. Founded by veteran publicist and bestselling author KJ Blattenbauer, Hearsay specializes in recognition strategy: the intersection of positioning, authority, public narrative, and reputation-building. Rather than chasing visibility for visibility’s sake, the firm helps clients clarify what they want to become known for so opportunities, referrals, media attention, and thought leadership compound more naturally over time. Backed by nearly three decades in PR and media strategy, Hearsay combines editorial insight with recognition-focused positioning designed to create long-term authority, credibility, and market distinction. Through strategic positioning, messaging refinement, editorial guidance, and visibility strategy, clients leave with stronger authority signals, clearer differentiation, and a reputation designed for sustainable growth.

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Why Entreprenista recommends
this solution

Editorial

Instincts KJ brings an editorial eye to PR, shaping narratives that resonate with media, audiences, and decision-makers. 

Reputation

KJ’s approach prioritizes credibility and long-term reputation, ensuring visibility supports trust. Not noise or short-term attention.

Built

For authority KJ works with founders who value credibility over trends, leading with strategy and intentional press that supports long-term results.

Reviews from Happy Entreprenista’s

Before working with KJ, our firm struggled to stand out in a crowded market. Her strategic approach transformed our visibility completely. We’re now consistently featured in top publications and have a waitlist of high-end clients. KJ brings both humility and precision—and the results speak for themselves.

1/3

Laura McCroskey Founder

McCroskey Interiors

KJ does what very few people can: she turns vision, ideas, and expertise into language people actually remember.

1/3

Alisha Kumar

Founder, Good Time Media and Founder’s Table

KJ has a gift for cutting through the noise, finding the heart of your story, and turning it into a message that truly stands out.

1/3

Wendy Hively

CEO, CharlieMadison Originals

A Message from Jessica Eaves Mathews, Co-Founder

As a fellow woman entrepreneur, I understand the challenges and dreams behind your business. My goal is to give you peace of mind by protecting your brand, content, and innovations—now and as technology evolves. With 30 years of legal experience, I’m here to help you navigate trademarks, copyrights, and AI law, so you can focus on growing your unique business with confidence.

A Message from KJ Blattenbauer, Co-Founder

For nearly three decades, I’ve helped founders, creatives, and industry leaders shape the stories that make people pay attention. But over time, I realized visibility alone was never the real goal. The brands that create lasting momentum are the ones people can clearly explain, confidently refer, and instantly recognize for something meaningful. That realization led me to evolve beyond traditional PR and build a recognition-focused approach centered on positioning, authority, and perception. Through Hearsay, I help clients clarify what they want to become known for so opportunities, media, partnerships, and influence compound more naturally over time. My vision is to help brilliant people stop being overlooked simply because their expertise is difficult to articulate. Recognition changes everything, and I believe the right words can alter the trajectory of an entire business.