Empowering Small Businesses to Succeed

"Harbaugh says." I just didn’t realize there were so many resources available, let alone free resources. "With so much knowledge at her fingertips, Harbaugh was able to move from being an accidental entrepreneur to an intentional one. “I signed up for a class called ‘Setting Smart Prices,’ and that’s when the light bulb went off," Harbaugh says. “I knew that if I’m literally and figuratively going to own this business, this is a good way for me to make sure I’m doing the best that I can to honor Meagan’s legacy and to keep this company in good standing.

Young Bowens learned to share the personal story behind her company to forge a connection with both her customers and target customers. After sharing Conscious Gear’s story across social media and on the website, Young Bowens saw her social media followers triple within a year from just 300 to more than 1,000 followers.

Romo discovered Verizon Small Business Digital Ready and its small business grant opportunity. She immediately started taking courses. “One super awesome thing that I love about Verizon's platform is that it’s simple,” says Romo. With the same attention to detail that her parents have prided themselves on, Romo has applied herself to implementing new practices she’s learned, such as replying to online customer reviews. After an SEO course, she increased the company’s ranking organically by adding photos and updating the website content.