.png)
.avif)
“...when it's 80% women doing all of the cleaning, it's really important to me on that side, not just the guest side, but the people behind taking care of these places.”
What if the place you’re staying on vacation could actually support your health—not compromise it? In this episode of Startups in Stilettos, host Carlyn Bushman sits down with Annie Graybill, founder of Havenwith, a wellness-forward vacation rental platform designed to make low-toxin stays simple and accessible.
After building her career with mission-driven brands like Avocado Green Mattress, Annie developed a deep understanding of healthier materials and the impact our environments can have on our well-being. But it wasn’t until her own experience as an IVF mom and frequent traveler that she discovered a major gap in the hospitality industry: finding vacation rentals free from synthetic fragrances, harsh cleaning chemicals, and other hidden toxins.
In this conversation, Annie shares how that personal frustration led to the creation of Havenwith—a platform connecting wellness-conscious travelers with hosts who prioritize safer, more natural environments. She also explains why certifications matter when choosing home products, the hidden risks of common cleaning supplies (especially for the women who use them professionally), and how environmental factors may play a role in long-term health and fertility.
What We Talked About:
What is in a Mattress? [3:15]
What to Look for in a Mattress [7:10]
Environments Leading to IVF [11:49]
Making the Small Changes [14:02]
All About Havenwith [20:53]
Connect with Annie:
@havenwithstay on Instagram
Annie Fedrigo Graybill on LinkedIn
Connect with Carlyn:
@carlynbushmanconsulting on Instagram
Carlyn Bushman on LinkedIn
Connect with Ingrid:
@itsingridsworld on Instagram
Ingrid Zapata-Read on Linkedin
Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today! We can’t wait to welcome you, support you, and be part of your business journey!
Get Featured on Startups in Stilettos
Want a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!
Grow Your Startup with Startups in Stilettos
Thanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista Podcast Network. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.
Apple Podcasts | Spotify | iHeart Radio
Be sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin.
Join us on Facebook, Twitter, Instagram, and LinkedIn. And for even more exclusive content and information – and to get access to the 8 Secrets to Success in Your Business video course and worksheet – visit our website.
Guests
Annie Graybill
Hosts
Carlyn Bushman
Carlyn Bushman is a seasoned business consultant, entrepreneur, and advocate for female founders. She founded POP Business Academy to empower women entrepreneurs with tools for building sustainable, profitable businesses. As CEO of Carlyn Bushman Consulting, she specializes in helping product- and service-based business owners navigate financials, marketing, and growth strategies. With extensive corporate experience, Carlyn, a mom in a blended family and lifelong learner, has been featured on Good Morning America and in Times Square. She's here to help you make money and stay in business.
Join 2,000+ supportive, ambitious founders in the
Highlights
The Latest
Want to Double Your Business? First Answer Whether Your Company Can Handle It
Founders need to look beyond ambitious revenue goals and ask whether they are actually building the company capable of achieving them. Discover what sustainable growth really requires, including the right strategy, leadership team, operating discipline, financial governance, and evolution of the founder as CEO.
