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“Say yes and figure it out after. It's okay to be a learner and new at something again. How you build confidence is through knowledge. And if you shy away from learning new things and doing new things, then you won't ever be confident in something. I think that's something that everybody should listen and lean into. If something scares you but you get those butterflies— do it. Because once you're done with it, you come out a completely different person on the other side.
Richelle Pena is an entrepreneur, pharmacist, podcast host, author, and business strategist who transformed her experience in healthcare into a thriving pediatric dental practice alongside her husband. Richelle's passion for business education and empowering healthcare professionals led to her current venture, Health Biz Mastery, an online platform teaching essential business skills specifically for the medical industry. Most recently, Richelle co-authored her first book, "The Power Couple," where she shares all her learning lessons building a thriving business while managing a home life and children. Tune in and hear how Richelle transitioned from pharmacist to successful entrepreneur, the challenges she faced in the early days of building her dental practice, and all of her marketing strategies and how to build business relationships.
We talked about:
- Transitioning from healthcare to business (04:47)
- Community engagement (18:10)
- Customer service as a business foundation (23:06)
- The decision to sell (26:10)
- Building a personal brand (36:01)
Connect with Richelle:
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Guests
Richelle Pena
Hosts
Stephanie Cartin
Co-founder of Socialfly and Entreprenista.
Stephanie Cartin is the co-founder and CEO of Entreprenista, an all-in-one platform – which includes a private community & business membership called The Entreprenista League that's made up of over 2,000 women founders at all stages of business, a weekly newsletter received by 60,000 readers, two podcasts, in-person educational & networking events, and an award program – that women founders at all stages can turn to for everything they need to grow.
Stephanie is also the co-founder of Socialfly (acquired by Truform Media Group in 2024), Markid, and Pearl Influential Capital. She has won countless awards, including the SmartCEO Brava award, which recognizes the top women CEOs in New York, and a Stevie Award for Women-Run Workplace of the Year. She has also appeared in Bloomberg, Forbes, Entrepreneur, Refinery29, and more.
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