Richelle Pena, Health Biz Mastery: Lessons Learned Building a Healthcare Empire

“Say yes and figure it out after. It's okay to be a learner and new at something again. How you build confidence is through knowledge. And if you shy away from learning new things and doing new things, then you won't ever be confident in something. I think that's something that everybody should listen and lean into.  If something scares you but you get those butterflies— do it. Because once you're done with it, you come out a completely different person on the other side.

Richelle Pena is an entrepreneur, pharmacist, podcast host, author, and business strategist who transformed her experience in healthcare into a thriving pediatric dental practice alongside her husband. Richelle's passion for business education and empowering healthcare professionals led to her current venture, Health Biz Mastery, an online platform teaching essential business skills specifically for the medical industry. Most recently,  Richelle co-authored her first book, "The Power Couple," where she shares all her learning lessons building a thriving business while managing a home life and children. Tune in and hear how Richelle transitioned from pharmacist to successful entrepreneur, the challenges she faced in the early days of building her dental practice, and all of her marketing strategies and how to build business relationships.

We talked about:

• Transitioning from healthcare to business (04:47)
• Community engagement (18:10)
• Customer service as a business foundation (23:06)
• The decision to sell (26:10)
• Building a personal brand (36:01)

Connect with Richelle:

• @RichellePena_ on IG
• Health Biz Mastery

Are you ready to make meaningful business connections that lead to real business results?

Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can’t wait to welcome you, support you, and be part of your business journey!

Curious about joining the Entreprenista League? Sign up here for a free info session.

Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay

Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

‍