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Resources:
“There is never going to be a shortage of ways for you to make money. So it is critical that you choose the ways that match your life and what you want out of your business.”
On this episode of Startups in Stilettos, Carlyn Bushman sits down with Andrea Mac, founder of Salesy and creator of the 6A Sales Framework, to break down how entrepreneurs can build a more intentional, sustainable, and profitable sales strategy. Drawing on two decades of experience helping attorneys, advisors, and consultants grow their client bases, Andrea shares why sales isn't a personality trait—it's a process anyone can learn.
Andrea explains how to shift your mindset around selling, identify the value you bring to clients, and build a revenue plan that aligns with both your financial goals and the lifestyle you want. She challenges entrepreneurs to stop chasing every new marketing tactic and start by evaluating their existing networks, refining their offers, and building meaningful relationships that lead to business opportunities.
What We Talked About:
Andrea's Path From Law Firm CMO to Founder [1:44]
The #1 Mistake: Starting With Tactics [6:21]
Planning for 2027 [13:22]
Where AI Fits in the Sales Process [18:31]
Doing Less: Narrow and Deep [26:14]
Trust Is What Closes [32:17]
Connect with Andrea:
@the_andrea_mac on Instagram
Andrea Mac on LinkedIn
Connect with Ingrid:
@itsingridsworld on Instagram
Ingrid Zapata-Read on Linkedin
Connect with Carlyn:
@carlynbushmanconsulting on Instagram
Carlyn Bushman on LinkedIn
Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today! We can’t wait to welcome you, support you, and be part of your business journey!
Get Featured on Startups in Stilettos
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Grow Your Startup With Startups in Stilettos
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Guests
Andrea Mac
Hosts
Carlyn Bushman
Carlyn Bushman is a seasoned business consultant, entrepreneur, and advocate for female founders. She founded POP Business Academy to empower women entrepreneurs with tools for building sustainable, profitable businesses. As CEO of Carlyn Bushman Consulting, she specializes in helping product- and service-based business owners navigate financials, marketing, and growth strategies. With extensive corporate experience, Carlyn, a mom in a blended family and lifelong learner, has been featured on Good Morning America and in Times Square. She's here to help you make money and stay in business.
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