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“So I don't think there's a right way or wrong way to handle it. It's just how you need to handle it for yourself.”
In this heartwarming and deeply inspiring episode of The Entreprenista Podcast, we sit down with Susie Sarich, founder and CEO of SusieCakes, the beloved bakery brand known for its nostalgic, made-from-scratch desserts and empowering company culture. From humble beginnings in Chicago to launching over 30 locations nationwide, Susie shares how she turned her grandmothers’ simple wisdom — “work hard and be nice to people” — into the cornerstone of her business and life philosophy.
With honesty, humor, and heart, Susie proves that success isn’t just about the bottom line — it’s about building something meaningful, lifting others up, and believing you can do anything you set your mind to.
What we talked about:
The First Steps [6:06]
Opening Multiple Locations [11:20]
Hiring the Right Person [18:25]
A Unique Interview Style [21:35]
How Susie Cake Helps [25:05]
Connect with Susie:
Instagram
LinkedIn
Website
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Guests
Susie Sarich
Hosts
Stephanie Cartin
Stephanie Cartin is a serial entrepreneur, investor, podcast host, community builder, and a champion for women founders. She created the Entreprenista League, a community for women founders, to provide resources and support necessary at all business stages. She’s also the Co-founder of Socialfly, one of the first social media marketing agencies, as well as Entreprenista Media and Pearl Influential Capital which was recently acquired by Cherub. Stephanie has shared her journey managing her health challenges with Multiple Sclerosis, Infertility, and a complicated pregnancy and is an advocate for women going through similar challenges. Her story and businesses have been featured on the Today Show, Bloomberg and Forbes. Consider Stephanie your biggest business cheerleader.
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