
Dr. Alana Sharps Turned Her Healing Journey Into SurThrive Tribe
December 15, 2025
Please share a brief introduction and your business:
Dr. Alana Sharps, founder of SurThrive Tribe, is a 3x International Best-Selling Author, Speaker, and Empowerment Coach. Her expertise is rooted not only in professional credentials but also in profound personal triumph. Having navigated the complexities of a toxic marriage, Alana emerged as a committed advocate for those facing similar trials. Her transformative journey to empowerment fuels her mission to guide others to a life of reclaimed power and purpose.
Take us back to when you launched? What was your marketing strategy?
When I first started my business, I released my memoir, "Was It My Fault?" My memoir opened the door to my business as a woman someone could identify with and learn from as they navigated their way out of toxic relationships. The launch and marketing of my book opened the doors to a successful coaching business. My memoir has touched countless lives, offering a powerful blend of education, inspiration, and hope.
What accomplishments are you the most proud of to date in your business?
Receiving best seller status for all of my books and impacting the lives of others in an insightful and positive way.
What did you go before starting your own business?
Before starting my business, I worked as a program manager in the healthcare industry.
What made you take the leap to start your own business?
It has been my life's dream to be a successful entrepreneur since I was a small child.
Do you have any recent wins?
There are so many things to be thankful for this past year. My biggest win is the release of my book, Unbroken Ground: Healing from Hidden Wounds and Building Unshakeable Self-Worth, and hitting the Amazon bestseller list on the day of release.
Who are your customers?
Survivors of toxic relationships where self-worth, confidence, and identity were lost in the relationship. I empower purpose-driven women with the inspiration, strategy, and actionable tools to reclaim their confidence and start leading a successful and fulfilling life.
What's your top productivity tip?
My top productivity tip is working on thought-intensive tasks when your mind is at its sharpest during the day.
What's your favorite business tool?
My favorite business tool is Calendly, which I use to manage my schedule. It allows me to set my availability for coaching.
What's your approach to work-life balance?
My daily schedule incorporates time for self-care, family, and business.
How do you avoid burn-out?
Self care activities are incorporated into my daily schedule
What advice do you have for aspiring Entreprenistas?
Don't give up on your dreams. Once you set a goal and focus on achieving that goal, you will be successful.
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