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Articles
In Conversation with Gwen Whiting of The Laundress
Co-Founder of The Laundress
Skincare for Busy People: What Matters, What Doesn’t, and What Can Wait
From ingredient confusion to influencer hype, skincare has become unnecessarily complex. This article simplifies skin health so busy women can make smarter, age-appropriate choices with confidence.
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7 PR Mistakes Women Founders Make (and What to Do Instead)
Women founders often struggle with PR not because they lack talent, but because they’ve been given incomplete advice about visibility. This article breaks down seven common PR mistakes and offers practical guidance for building credibility, trust, and long-term authority.
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How to Outthink the Competition: Competitive Analysis Tools Every Consumer Brand Should Be Using
Learn how to use modern competitor research tools and SWOT analysis templates to assess market competition, uncover white-space opportunities, and develop competitive advantage strategies for your CPG brand in 2026.
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Podcast
Entreprenista
The Entreprenista Podcast shares insights and strategies from top women entrepreneurs to inspire your business growth.
Podcast
Startups in Stilettos
Startups in Stilettos is the ultimate resource for early-stage women entrepreneurs, offering stories, advice, and tips to grow your business.
Entreprenista Events
Attend our upcoming events – each one designed to inspire, connect, and elevate your entrepreneurial journey!
Entreprenista 100 Awards
Meet the trailblazing business owners who are changing the world… and apply for the chance to be recognized!
