10x Your Business with Strategy, Systems, and Support That Actually Scale

An 8-week intensive coaching program designed for founders who are ready to transform their vision into a scalable, profitable business starting on May 27th. Led by expert, Alyssa Arnold, this Power Group will give you the frameworks, strategies, and support you need to strengthen your business model, streamline your operations, and unlock new growth opportunities.

Whether you’re launching or scaling, this is where decisions get made, frameworks get implemented, and business foundations are solidified—so you can finally create sustainable, scalable growth on your terms.

Introducing the Business Strategy Power Group

Inside the Power Group, you'll master the essential pillars of sustainable business growth—refining your unique value proposition, uncovering untapped revenue potential, aligning your pricing with profit, and building a results-driven roadmap designed for long-term scalability and success.

Alyssa has been an absolute game-changer for Bonjour Fête. As our fractional COO, she’s brought clarity, structure, and strategy to every corner of our operations—from supply chain and logistics to team workflows and retail expansion.

Rachel Huntington, Founder and CEO of Bonjour Fete

Alyssa has been my go-to advisor anytime Nomadica reaches a critical inflection point. Her strategic insight and thoughtful approach have been invaluable in helping us navigate complexity and grow with clarity.

Kristin Olszewski, Founder and CEO of Nomadica

When I’m in the thick of a challenge, Alyssa's the first person I call. She doesn’t just listen — she helps me work through it. Having Alyssa in my corner has made me a better founder. I trust her completely, and any founder would be lucky to do the same.

Shannon Davenport, Founder and CEO of Esker Beauty

In case we haven’t met before

I’m Alyssa Arnold

Growing up in Houston with an entrepreneurial father, I was immersed in business building from an early age—a foundation that fueled my passion for helping others scale and succeed.

After graduating early with honors in Civil Engineering from Texas A&M, I dove into the energy sector, quickly realizing my knack for solving complex business challenges and building high-performing teams. Over the past 14 years, I’ve led organizations across engineering, operations, and strategic consulting, founding ATex Energy Consulting to deliver tailored solutions for small and midcap companies seeking sustainable growth.

As CEO of ATex Energy Consulting, COO of Bonjour Fête, Co-founder of Pearl Influential Capital, Strategic Advisor to Entreprenista, Board Member, and Investor, I’ve partnered with more than 40 early-stage businesses and advised founders on everything from business model validation to fundraising, operational optimization, and market expansion.

My approach blends deep industry expertise with a hands-on, partnership-driven mindset—helping founders identify growth opportunities, navigate inflection points, and build resilient, scalable businesses.

Whether it’s developing investment strategies, optimizing operations, or supporting leaders through pivotal decisions, my mission is to empower founders to realize their vision and maximize their impact. I believe that with the right strategy, support, and accountability, every founder can unlock the next level of growth for their business.

Let’s scale with intention. Together.

-Alyssa Arnold

Your 8 week journey

  • Week One - May 27th

    Defining Your Foundation

    Clarify the "why" behind your business and map out your initial business model.

    Worksheet: Mission, Vision & Value

  • Week Two - June 3rd

    Know Your Customer & Market

    Clearly define your audience and market opportunity with customer segmentation, customer personas, and market sizing.

    Worksheet: Customer Persona & Market Sizing

  • Week Three - June 10th

    Competitive Advantage & Differentiation

    Carve out your space in the market with determining your unique value proposition, brand positioning, and defining your MOAT.

    Worksheet: MOAT Thought Exercise & Competitive Landscape Analysis

  • Week Four - June 17th

    Product/Services & Monetization

    Align your product and revenue strategy with your customer and market to ensure profitability and long-term scalability.

    Worksheet: Product & Services

  • Week Five - June 24th

    Go-To-Market Strategy

    Build your customer acquisition and conversion path by creating a structured plan for launching and scaling your offering to the right audience.

    Worksheet: GTM Plan & Funnel Map Sample

  • Week Six - July 1st

    Operational Planning & Infrastructure

    Strengthen the systems that support your growth by Assess current workflows, inefficiencies, and capacity constraints and evaluating tools and automations.

    Worksheet: Operational Audit & SOP Creation Guidelines

  • Week Seven - July 8th

    Strategic Roadmap & Growth Prioritization

    Turn insight into action with a prioritized plan for growth by use goal-setting tools to align vision with execution.

    Worksheet: Opportunity Bank & Strategic Presentation

  • Week Eight - July 15th

    Integration & Business Model Presentation

    Synthesize everything you’ve built over the last 7 weeks into a cohesive, actionable business model. Present your strategy and get feedback from peers or advisors.

    Worksheet: Final Business Model Map & Strategic Presentation

  • This Power Group is perfect for

    • New founders who want to get it right from day one Build a solid foundation with strategic guidance, proven frameworks, and expert feedback—so you're not stuck winging it alone.

    • Scaling founders navigating growing pains
      If you’re making money but struggling to manage operations, systems, or decision fatigue—this space helps you streamline and scale sustainably.

    • Tech and product-based founders refining their model Whether you're pre-launch or post-MVP, you'll get support to validate your offer, strengthen your go-to-market strategy, and maximize traction.

    • Service-based founders ready to grow beyond referrals Clarify your unique edge, build a scalable service suite, and create a growth path that doesn’t require you to hustle harder.

    • Experienced leaders who need fresh perspective and strategic clarity Whether you're pivoting, evolving, or scaling to your next level, this is a space for high-level thinking, focused execution, and meaningful progress.

Still have questions?

Your FAQs…Answered!

What can I expect to achieve during the 8-week Power Group?

Over the course of 8 weeks, you'll work through a step-by-step process covering everything from defining your mission and business model, understanding your customers and market, crafting your unique value proposition, refining your revenue streams, building your go-to-market strategy, and strengthening your operational infrastructure. You'll also develop a financial plan and investor materials if you're seeking funding. Each week includes practical worksheets, guided activities, and opportunities for peer feedback. By the end, you'll have a comprehensive, actionable business model, a prioritized growth roadmap, and the confidence to present your strategy to investors, advisors, or your team.

Who is this Power Group for?

This Power Group is designed for founders at all stages who want to build a scalable, profitable business. Whether you’re just starting out and want to set a strong foundation, are in the process of scaling and need to optimize operations, or are a leader seeking clarity and focus to turn big ideas into actionable plans, this program is for you.

What if I can't commit to all the weekly sessions?

Consistency is key to getting the most out of this program, but we understand that schedules can be busy. All sessions are recorded, so you can catch up on anything you miss and stay on track with the group. That being said, equal participation from all members of the group is essential to providing a valuable experience for all, so we ask that you make sure you will be able to prioritize most of the sessions before committing.

Do I have to be a member of the Entreprenista League?

Yes, you must be a member of the Entreprenista League to participate in the Power Group. If you are not yet a member, you can easily join both the Entreprenista League and the Power Group in one streamlined process. Tap "Not a member" on the form above, and you’ll be directed to where you can purchase your Entreprenista League membership along with access to the Power Group.

Still not sure if the Power Group is right for you?

Book a 15 minute call with Alyssa right here to learn more about if the Business Strategy Power Group
is right for you and your business.

Book a call