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Building a Family Legacy into a Multi-Million Hydration Success with Jesslyn Rollins

CEO of BIOLYTE

April 29, 2024

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Highlights

  • BIOLYTE came to be as a way to help Jesslyn’s mother through chemotherapy 03:10
  • The growing pains of scaling a business 14:01
  • Making marketing and branding decisions 18:09
  • Facts and data matter but you also need passion to get off the ground 29:38
  • A leader’s weakness can be inherited by their business 32:33

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