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Cynthia was happily climbing the corporate ladder, or so she thought. Then one night, she realized that her professional life had squandered her personal life. She knew she had to change, so she moved cross-country with only seven suitcases to her name, got hired at a new job, quit it, and started her own business instead.
In today's episode, we're talking with Cynthia Ferngren, founder of CFC, an outsource CMO company whose mission is to create thoughtful and profitable brands. Cynthia shares with us why she chose to leave behind her corporate aspirations, how she figured out what to charge, the ventures she's currently working on, and so much more.
"Who my ideal target is–it's that small business that's at the place where they're right about to scale, so they want to ramp up and they're looking for figuring out what their brand strategy is, what their value proposition and their brand story is like. " - Cynthia Ferngren
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Guests
Cynthia Ferngren
Founder of CFC
Hosts
Carlyn Bushman
Carlyn Bushman is a seasoned business consultant, entrepreneur, and advocate for female founders. She founded POP Business Academy to empower women entrepreneurs with tools for building sustainable, profitable businesses. As CEO of Carlyn Bushman Consulting, she specializes in helping product- and service-based business owners navigate financials, marketing, and growth strategies. With extensive corporate experience, Carlyn, a mom in a blended family and lifelong learner, has been featured on Good Morning America and in Times Square. She's here to help you make money and stay in business.
Richelle Pena
Richelle is a pharmacist with extensive management and corporate experience at Target Corporation, specializing in recruitment, acquisitions, leadership, and operations. She is the Co-Founder and Former Director of Corporate Development at American Pediatric Dental Group, which she exited for eight figures, and Co-Founder of HealthBiz Mastery, an online health business course for healthcare providers, and the HealthBiz Connect community. A recognized business expert and NBC contributor, she’s been featured on GMA, CNN, Pix 11, Good Day Washington, to name a few. Richelle is also the co-author of The Power Couple.
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