Social media is powerful, but what if you can’t use big platforms to advertise your business and initiate products, such as sex toys? Plus, hiring the right people, having hustle, how health challenges can inspire an entrepreneurial mission, the challenge of raising money in a boys’ club, and never giving up.Polly Rodriguez, CEO and Co-Founder of Unbound (a leader in changing how feminists explore and enjoy their sex lives., through a quarterly box, online shop and Unbound Magazine),joins Socialfly founders Stephanie Cartin and Courtney Spritzer in the MouthMedia Network studios for a conversation about building her company and her journey to success, along with a surprise and a brainstorm.
In this episode:
Hosts
Stephanie Cartin is a serial entrepreneur, investor, podcast host, community builder, and a champion for women founders. She created the Entreprenista League, a community for women founders, to provide resources and support necessary at all business stages. She’s also the Co-founder of Socialfly, one of the first social media marketing agencies, as well as Entreprenista Media and Pearl Influential Capital which was recently acquired by Cherub. Stephanie has shared her journey managing her health challenges with Multiple Sclerosis, Infertility, and a complicated pregnancy and is an advocate for women going through similar challenges. Her story and businesses have been featured on the Today Show, Bloomberg and Forbes. Consider Stephanie your biggest business cheerleader.
Courtney Spritzer is a serial entrepreneur, angel investor, author, and community builder with a passion for creating brands and platforms that empower women to lead, grow, and thrive.
In 2012, she co-founded Socialfly, a leading social-first digital and influencer marketing agency. Over the course of a decade, she helped scale the business into an award-winning agency working with Fortune 500 brands and emerging startups, building a powerhouse team and culture along the way. In 2024, Socialfly was acquired.
In 2018, Courtney launched the Entreprenista Podcast to spotlight the stories of inspiring women founders. That passion evolved into Entreprenista Media in 2021, a media platform and community supporting women entrepreneurs at every stage of growth. She now co-leads the continued expansion of The Entreprenista League, a membership-driven community and ecosystem for founders.
As an angel investor, Courtney supports female-led and mission-driven startups aligned with her vision for a more inclusive and equitable business landscape.
She is the co-author of Like, Love, Follow: The Entreprenista’s Guide to Using Social Media to Grow Your Business (2015), a strategic guide for leveraging social platforms to drive business success.
Her work and ventures have been featured in Bloomberg, Forbes, Inc., Entrepreneur, and The New York Times. She is committed to championing visionary founders and helping build the next generation of impactful, community-driven businesses.
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Highlights
- How Polly went from working as a consultant to finding a business parter and starting Unbound
- The difficulties in finding steady income while trying to commit to growing your business, and why it’s better not to feel embarrassed by doing whatever it takes to set off down your own career path
- The growing pains unique to Unbound as a sexual wellness brand
- How through self motivated research and practice Polly helped Unbound tackle advertising hurdles by utilizing SEO and content marketing
- How Unbound grew from a subscription box only to a broader wellness product company that produces its own goods
- The process of finding investors, and why timing is crucial
- How Polly and her co-founder Sarah split their workloads
- The importance of finding motivated employees and structured hiring processes
- Polly’s experiences with cancer and how that led to her career change
- The importance of support systems outside of the company you work at
- A one minute brainstorm about white-listing ads and the future of social media