Some of the greatest companies are conceived from a problem that the founder could not solve. This is one of those stories. Sas Simon, founder of NAME GLO, a business that offers customized neon lighting, solved her own need and discovered a gap in the market -- and now neon is everywhere.Sas joins Socialfly Co-founder Courtney Spritzer in the MouthMedia Network studios for a conversation about building her company and her journey to success, along with a surprise and a brainstorm.In this episode:
Hosts
Stephanie Cartin is a serial entrepreneur, investor, podcast host, community builder, and a champion for women founders. She created the Entreprenista League, a community for women founders, to provide resources and support necessary at all business stages. She’s also the Co-founder of Socialfly, one of the first social media marketing agencies, as well as Entreprenista Media and Pearl Influential Capital which was recently acquired by Cherub. Stephanie has shared her journey managing her health challenges with Multiple Sclerosis, Infertility, and a complicated pregnancy and is an advocate for women going through similar challenges. Her story and businesses have been featured on the Today Show, Bloomberg and Forbes. Consider Stephanie your biggest business cheerleader.
Courtney Spritzer is a serial entrepreneur, angel investor, author, and community builder with a passion for creating brands and platforms that empower women to lead, grow, and thrive.
In 2012, she co-founded Socialfly, a leading social-first digital and influencer marketing agency. Over the course of a decade, she helped scale the business into an award-winning agency working with Fortune 500 brands and emerging startups, building a powerhouse team and culture along the way. In 2024, Socialfly was acquired.
In 2018, Courtney launched the Entreprenista Podcast to spotlight the stories of inspiring women founders. That passion evolved into Entreprenista Media in 2021, a media platform and community supporting women entrepreneurs at every stage of growth. She now co-leads the continued expansion of The Entreprenista League, a membership-driven community and ecosystem for founders.
As an angel investor, Courtney supports female-led and mission-driven startups aligned with her vision for a more inclusive and equitable business landscape.
She is the co-author of Like, Love, Follow: The Entreprenista’s Guide to Using Social Media to Grow Your Business (2015), a strategic guide for leveraging social platforms to drive business success.
Her work and ventures have been featured in Bloomberg, Forbes, Inc., Entrepreneur, and The New York Times. She is committed to championing visionary founders and helping build the next generation of impactful, community-driven businesses.
Get featured on our podcast as an Entreprenista League member
Interested in being a podcast guest? We’re accepting applications from Entreprenista League members who want to share their stories.
Join 2,000+ supportive, ambitious founders in the
Highlights
- The genesis of the name “Sas”
- Connecting with her eventual business partner
- Her second career: TV shows and Broadway
- Working 18 hour days, and no glamour
- Why staying positive and being naive may actually be a powerful combination to keep you ambitious and attentive
- Why Sas believes she is successful
- An important value of NAME GLO: stay innovative
- How Sas’ career as an actor played a role in preparing her entrepreneurial journey
- Leading a trend to make neon more accessible
- Juggling many things including a career as an actor while growing a company
- Figuring out the balance between passion, business and family—all as a new mother
- Sleep anxiety, and the coffee routine with her daughter
- Forward, no sideways