Michelle Reeves is the co-founder and CEO of Mavion, a Web 3 platform that creates fashion NFTs. Michelle has a heart for helping women break into the cryptocurrency world. As she says, her DMs are always open to inquiring minds.
In this week's episode, Michelle shares how 2016 got her started in NFTs. She also shares what she hopes her company, Mavion, can help with, how NFTs can help a business grow, and how to get started in the NFT space. As a mom herself, she gives helpful tips on how to manage it all, as well.
"Be that trusted, friendly, credible, voice personality product that gets them in, educate them. Give, give, give before you start asking them of anything. And if you create that kind of connection, that's a loyalty that is almost unbreakable. You've educated them. You've brought them into a space safely. You will be with them for a long time." - Michelle Reeves
If you’re looking to take your business to the next level, join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!
If you’re looking to take your business to the next level:
Join our Entreprenista League community of women founders! You’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and MORE!
Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.
Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!
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Hosts
Stephanie Cartin is a serial entrepreneur, investor, podcast host, community builder, and a champion for women founders. She created the Entreprenista League, a community for women founders, to provide resources and support necessary at all business stages. She’s also the Co-founder of Socialfly, one of the first social media marketing agencies, as well as Entreprenista Media and Pearl Influential Capital which was recently acquired by Cherub. Stephanie has shared her journey managing her health challenges with Multiple Sclerosis, Infertility, and a complicated pregnancy and is an advocate for women going through similar challenges. Her story and businesses have been featured on the Today Show, Bloomberg and Forbes. Consider Stephanie your biggest business cheerleader.
Courtney Spritzer is a serial entrepreneur, angel investor, author, and community builder with a passion for creating brands and platforms that empower women to lead, grow, and thrive.
In 2012, she co-founded Socialfly, a leading social-first digital and influencer marketing agency. Over the course of a decade, she helped scale the business into an award-winning agency working with Fortune 500 brands and emerging startups, building a powerhouse team and culture along the way. In 2024, Socialfly was acquired.
In 2018, Courtney launched the Entreprenista Podcast to spotlight the stories of inspiring women founders. That passion evolved into Entreprenista Media in 2021, a media platform and community supporting women entrepreneurs at every stage of growth. She now co-leads the continued expansion of The Entreprenista League, a membership-driven community and ecosystem for founders.
As an angel investor, Courtney supports female-led and mission-driven startups aligned with her vision for a more inclusive and equitable business landscape.
She is the co-author of Like, Love, Follow: The Entreprenista’s Guide to Using Social Media to Grow Your Business (2015), a strategic guide for leveraging social platforms to drive business success.
Her work and ventures have been featured in Bloomberg, Forbes, Inc., Entrepreneur, and The New York Times. She is committed to championing visionary founders and helping build the next generation of impactful, community-driven businesses.
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Highlights
- How Michelle got started in NFTs 3:41
- Michelle talks about The Accessory Junkie 6:27
- The problem Mavion solves 8:32
- Michelle gives the lowdown on what NFTs and Web 3 actually are 11:56
- How social media helped Michelle learn about the digital world 22:07
- How NFTs can propel a business forward 25:23
- What the business model of Mavion is 32:40
- Rapid fire questions round 36:10
- Michelle shares what a typical day looks like for her 37:32
- Michelle shares the best tip for being a working mom 40:07
- How to get started in NFTs 41:35
- What being an Entreprenista means to Michelle 44:23


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